Commitment to Environmental Sustainability
Our Vision
At Artic Agency, we believe that sustainability is not an option, but a responsibility. Our work has an impact, and we want this impact to be positive not only for our clients but also for the planet. That's why we integrate environmental criteria into our daily decisions, projects, and internal processes.
Our marketing approach seeks to improve the world, not just sell more. That's why we're committed to being an active part of the transition toward a more conscious, fair, and environmentally friendly economy.
Concrete Actions
Our Pillars of Performance
1. Digital, but with Conscience
We're a digital agency, and we know that the internet also pollutes. That's why:
- We work with web hosting services that offset emissions or use renewable energy.
- We optimize all websites to reduce their size and digital footprint.
- We promote best practices to reduce the impact of digital marketing (such as less frequent but more relevant newsletters, or targeted and ethical advertising).
2. Remote Office and Responsible Mobility
Our work model has been 100% remote work from day one. This reduces transportation emissions and physical space consumption. When we hold in-person meetings, we encourage the use of public and shared transportation.
3. Responsible Purchasing and Sustainable Suppliers
We prioritize local, ethical, and sustainable collaborators and suppliers. We avoid unnecessary use of physical materials (paper, merchandise, shipping, etc.) and, when necessary, choose recycled, biodegradable, or responsibly produced options.
4. Education and Awareness
We promote an internal culture of environmental respect through resources and training. We share sustainability content with our community on social media and our blog.
5. Projects with Positive Impact
We prioritize collaborating with brands and initiatives that have a social and environmental purpose. We evaluate the impact of our projects and recommend cleaner and more efficient digital solutions.
Our Future Commitment
We assume the responsibility of constantly evolving. We commit to:
- Audit our direct and indirect environmental impact annually.
- Reduce a minimum of 10% of our digital footprint each year.
- Publish a summary sustainability report on the website in a transparent manner.
- Collaborate with local environmental organizations on awareness-raising projects.
Why Communicate It is also Caring
We believe that marketing can be a tool for the common good. We don't want to communicate this at any price, but rather with responsibility, consistency, and respect for the planet we share.
